"If
your actions inspire others to dream more, learn more, do more and become more,
you are a leader."
-- John
Quincy Adams, 6th President of the United States
The Leadership Matrix and Mastering the Rockefeller Habits Works!
Red Balloon is an Australian
gift/corporate incentive company that has embraced the concepts built into the
book by Verne Harnish "Mastering the Rockefeller Habits". Below you
will see what the founder has to say about various aspects of the process and
how they have helped her build this vibrant fast growing company from 9
employees when she adopted the process to 47 A Players today.
Transaction Every Two Seconds -- speaking of selling, Red Balloon expects to reach their (Vision) BHAG (Big Hairy Audacious Goal) 2 years ahead of schedule. Australia's number 1 provider of gifted experiences, offering over 2500 experiences, Naomi Simson and her team set an aggressive goal to sell 2 million experiences at a time 8 years ago when they had only sold 7500. Currently at just over 1.6 million, they expect to hit their target sometime in May this year. So it's time to update their BHAG.
5 Million 'Good Times' By 2020 -- Notes Simson, "We have started talking about the 'beyond' BHAG' and our theme this year is all about Customer Love -- we are teaching our team and suppliers about NPS (Net Promoter Score). This way we will roll into the new BHAG...getting people 'dreaming' already so we don't fall in a hole when we achieve the 2 million." Exactly!!
Here are short 1-2 minute videos that tell the story. Who wouldn't
want to work here?
Core purpose and Vision (BHAG)
Brand Promise
(Differentiator)
Recruiting video/values, etc
All
the best,
Rick
Wallace 
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